Sametan: Don’t Tread on Me

Sametan - Don't Tread on Me

Official Sametan: PangeaSeed X Cometdebris Event Poster

By PangeaSeed Managing Director – Tre’ Packard

In today’s crowded world of mindless consumerism, wasteful eating practices, instant gratification and quick fix attitudes, it’s difficult to image one would take on such a challenge.

With up to 73 million sharks killed annually for soup, he is one of the last of his kind and a paragon for endangered marine life everywhere. When his species seem most lost in the wake of the irrational fears and misunderstanding he continues to fight for those without a voice. The tides must turn and he is a beacon of hope…he is Sametan.

Standing at a mere four inches, dressed in trademark jeans and sneakers, Sametan bares the scars of shark fin- ning and what some cultures consider “tradition”. The little vinyl guy has one purpose and one purpose only – to save his kind from extinction. Several shark and manta ray species are being considered for possible protection status at the upcoming Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES) meeting March 2013. And now Sametan needs your support to help take his message out of the oceans and into the streets.

Sametan on the the look out -

Sametan’s (Fish)tory -

An estimated 70 million sharks killed each year to satisfy the unsustainable appetite for shark fin soup. As an apex predator at the top of the food chain, sharks play a vital role in ways common fish do not. In virtually every part of the ocean, sharks keep fish populations healthy and in proper balance. In areas where sharks have been over-fished, we are already seeing obvious change for the worse.

Alarmingly, experts now predict that a majority of shark species could be extinct within the next 10-20 years. This bares dire consequences for ocean eco-systems and the people who depend on them for survival.

Kesennuma 3

Shark Finning in Japan -

Project Breakdown -

PangeaSeed in collaboration with Tokyo-based vinyl toy designer Cometdebris (Koji Harmon), are pleased to announce our latest shark saving effort: Sametan – Don’t Tread on Me. For one weekend only, March 29-30, 2013, at the Spoke Art Gallery in San Francisco, we will host a one of a kind art exhibition featuring 30 custom Sametan vinyl figures designed by 30 global artists.

Through this unique event we aim to generate greater awareness for the global plight of sharks and the importance of our oceans via creative and entertaining avenues in order to raise critical funding to support PangeaSeed’s ongoing efforts and groundbreaking projects.

Proceeds raised through the sales of the vinyl figures will help fund PangeaSeed’s 2014 Year of Living Dangerously art tour of Asia. Because Asia is ground zero for the trade and consumption of many endangered species, the 2014 Asian event will reach six major Asian cities extending our core message to critical audiences. The tour with over 50 participating artists and film-makers aims to educate communities about these endangered species and encourage actions we can take to save these animals from extinction.

A pack of customized Sametans - by Cometdebris (Koji Harman)

A pack of customized Sametans – by Cometdebris (Koji Harman)


Conclusion -

At PangeaSeed, we believe art and activism can spark positive change within individuals and their communities. No matter how large or small the effort – we are all morally responsible to take action and make better decisions for future generations and the natural world.

Full supporting artist line up coming soon. For more information, please visit

Official Sametan poster artwork created by PangeaSeed supporting artist Aidan P Monahan & PangeaSeed Creative Director – Rah Akaishi / Aaron Glasson

Custom Sametan 2

Custom Sametan created for PangeaSeed’s: The great West Coast Migration – Art Benefit for Sharks & Oceans.

Photos Copyright PangeaSeed & Cometdebris 2013

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